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SEO Techniques

Your Potential Customers Back With Retargeting

July 21, 2017
Your Potential Customers Back With Retargeting

As a business, there’s nothing quite so frustrating as a potential customer who comes to your site, pokes around a bit…and leaves.So, it’snatural that we would want to get our ads back in front of these people, hoping that they’ll come back and actually convert this time.The only problem is, for our potential customers, there’s […]

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Using Natural Language Queries Can Get Google Analytics Data

July 20, 2017
Using Natural Language Queries Can Get Google Analytics Data

Retrieving the Google Analytics metrics you care about is now as easy as asking for them using natural language. Google has rolled out the ability to navigate Google Analytics’ interface by typing queries into a search bar. Queries can also be entered in the form of a voice search. In fact, this new feature uses […]

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Google begins rolling out messaging feature within Google My Business

July 17, 2017
Google begins rolling out messaging feature within Google My Business

You can now message with your customers directly via your Google local panel in mobile search. Google appears to be rolling out a messaging feature to Google My Business customers. Both Mike Blumenthal and @AnthonyCGuzman posted that they and their customers are starting to notice the feature within Google My Business. This is a feature […]

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Top 5 Ways to Win – The Intelligent Search Success

July 11, 2017
Top 5 Ways to Win – The Intelligent Search Success

Organic search rank used to be the main concern of businesses seeking to be found online, but a lot has changed in the past few years. Today’s digital environment of paid ads, maps, shopping options, reviews, and mobile-first commerce has changed how we see what we see, and with it, what drives business to businesses. […]

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Bing Ads retiring Campaign Planner in Favor of Keyword Planner

July 10, 2017
Bing Ads retiring Campaign Planner in Favor of Keyword Planner

Bing Ads will be shutting down Campaign Planner on July 26. The Keyword Planner is taking over. Bing Ads launched its Campaign Planner tool with vertical benchmarks, trending and forecasting data, competitor performance and keyword suggestions in 2014. Almost exactly a year later, Bing Ads launched Keyword Planner in the US for keyword research, bid […]

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Stop oversimplifying everything!

June 2, 2017
Stop oversimplifying everything!

Once upon a time, our world was simple.As a community, we abused it — and many made large sums of money simply by buying links to their site.How could you expect any other result?Offer people a way to spend $2 and make $10,and guess what? Lots of people are going to sign up for that […]

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The Ultimate Guide to Stress-Free HTTPS Migration

May 2, 2017
The Ultimate Guide to Stress-Free HTTPS Migration

While Google is giving you a nudge and trying to be as helpful as possible, so many things can go wrong when switching a site from HTTP to HTTPS.Underestimating the challenge can lead to a disaster.You must plan each and every step and test thoroughly for a smooth landing.This post will teach you the best […]

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Five Easy Ways to Launch a Local Email Marketing strategy

April 12, 2017
Five Easy Ways to Launch a Local Email Marketing strategy

If your company’s email marketing campaign isn’t seeing success and you find yourself in the 78% of retail emails that are being sent to the junk folder without a second glance, you might want to rethink your strategy.Creating or updating your campaign to focus more on local marketing could be the answer you’ve been looking […]

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Some quick SEO wins for new clients

April 11, 2017
Some quick SEO wins for new clients

I put out a HARO query to see what tactics other SEO specialists and agencies used as quick wins when they took on a new project.I got back some great,solid responses from SEO experts across the country and wanted to share their advice. 1.Consolidate your assets “Some of the easiest wins for new SEO clients […]

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Maximizing Software-as-a-Service Growth

April 10, 2017
Maximizing Software-as-a-Service Growth

you don’t have to take the analysts’ word for it.Look around and you’ll see numerous software companies that have transformed their offerings into highly successful SaaS products:Microsoft now offers Office 365 and Adobe has its Creative Suite.Growth is good, but it has created a landscape wherecompetition is fierce and numerous SaaS products are jockeying for […]

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