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Archive for January, 2017

Digital Marketer’s Quick Guide to iOS 9 Ad Blockers

January 31, 2017
Digital Marketer’s Quick Guide to iOS 9 Ad Blockers

Ad-blocking apps topped the Apple Store download list just one day after i0S 9 debuted.This is really no surprise considering how these apps tout their ability to enhance mobile web browsing by hiding online ads that eat up data and slow down web pages.Here’s a quick guide to what marketers should know,how they should respond […]

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Mobile CPCs Up 26 Percent,Shopping Spend Up 41 Percent

January 30, 2017
Mobile CPCs Up 26 Percent,Shopping Spend Up 41 Percent

It was a year in which click volume rose and cost per click (CPC) went down.Overall,impressions rose 19 percent,clicks were up 15 percent in 2016 among iProspect clients measured in the report.Click-through rates (CTRs) remained steady against 2015 for the first three quarters of the year,then fell with the increased holiday competition in Q4,bringing the […]

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Combine JavaScript & SEO With Isomorphic JS

January 27, 2017
Combine JavaScript & SEO With Isomorphic JS

SEO for JavaScript-based websites (built with Angular JS, jQuery, ReactJS, etc.)requires a lot of knowledge,development,testing,and is notoriously difficult to get right. It lets you create fast,dynamic,and beautiful websites focused on delivering a great user experience. Google vs. JavaScript We can clearly see that,in the last year,Google focused mostly on supporting user experience and performance.This is […]

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The Social Media Marketing Checklist: Best Ways To Optimize Your Business in 2017

January 25, 2017
The Social Media Marketing Checklist: Best Ways To Optimize Your Business in 2017

As social media marketing becomes more challenging and time-consuming, it’s time to get more organised when managing your brand’s social presence. It’s not easy handling a brand’s social presence, but its successful management can lead to great results. Social networks keep growing and they are heading into a more mature phase, which means that the […]

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Webinar: Top 10 Facebook & Twitter Content Promotion Hacks of All Time

January 24, 2017
Webinar: Top 10 Facebook & Twitter Content Promotion Hacks of All Time

A freak accident in deep space has rendered our target market stranded on Mars! To acquire this customer we will need to push our content promotion tactics further than ever before, quickly! Presented by Larry Kim, Founder and CTO of Wordstream: In this webinar, aspiring content marketing astronauts will learn unusual tips, strategies and processes […]

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Amit Singhal “The Former Google Search Chief” Joins Uber

January 23, 2017
Amit Singhal “The Former Google Search Chief” Joins Uber

What do you do after running Google search for 15 years? For Amit Singhal, it was going to be time off and a focus on his foundation. But now, Google’s former search chief is joining Uber as a senior vice president of engineering overseeing the Map and Marketplace departments. TechCrunch has a long interview with […]

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Entrepreneurs Should Know Before Planning a SEO Budget

January 20, 2017
Entrepreneurs Should Know Before Planning a SEO Budget

SEO is no magic bullet.You need to understand its key elements beforeentering into an SEO campaign. Businesses,large and small,should always plan and budget their marketing activities in advance to keep things undercontrol.Yet,as a local search specialist,one area I continually see out-of-control expenses is SEO.One reason is that many find planning a marketing budget an elusive […]

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Being Heroic And The Future of Marketing

January 19, 2017
Being Heroic And The Future of Marketing

Your brand as an authority in your industry,provides value to customers,allows you to actually get to know your customers and increases both leads and sales.Schaefer is an incredible blogger,best-selling author,globally-recognized speaker and business consultant.He’s also the person behind {grow}–one of the top marketing blogs in the world.He’s also considered one of the top marketing influencers […]

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Solution For Finding Killer Content Ideas

January 18, 2017
Solution For Finding Killer Content Ideas

I have figured out some strategies that help me find great topics and create killer headlines,more often than not.This post will outline the main method I use,both when writing new content for my own site,and when coming up with pitches for guest posts on other sites. 1.Find posts that are already performing well on other […]

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SEO Tactics That Will Get Your Site Penalized

January 17, 2017
SEO Tactics That Will Get Your Site Penalized

It is too easy to put up a website and advertise SEO services without actually knowing what they are doing.There are also marketers out there who don’t keep up with Google best practices and still use old methods that are ineffective.As you plan your SEO strategy for the year,here are some things to watch out […]

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