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Now On Twitter Share Videos Upto 140 Seconds

June 24, 2016
Now On Twitter Share Videos Upto 140 Seconds

Just as you have 140 characters per tweet, you can now share videos up to 140 seconds in length on Twitter, the company has announced. Twitter introduced the ability to add video in 2015. Until now, you could only upload 30-second videos (except for a few select advertisers, who could post videos up to 10 […]

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Increase Your Instagram Following With Some Tips

June 23, 2016
Increase Your Instagram Following With Some Tips

When Instagram first launched in 2010, many businesses didn’t feel that their business was suited for this story-telling visual app. However, the app has grown immensely with over 400 million monthly users active and 80 million average photos shared per day. Today, there are a number of companies on Instagram achieving great results. Those boring, […]

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Some Reasons Snapchat Lenses Are a Genius Ad Product

June 22, 2016
Some Reasons Snapchat Lenses Are a Genius Ad Product

If you’re under 25 and own a smartphone, you’ve likely spent too much time primping and posing with Snapchat lenses. If you have a mortgage, you may be asking yourself: What are Snapchat lenses? They’re a rotating set of filters that alter your face in real-time. They’re pretty cool, and people seem to enjoy using […]

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First Day of Summer- The Summer Solstice Coincided With a Strawberry Moon

June 21, 2016
First Day of Summer- The Summer Solstice Coincided With a Strawberry Moon

Waiting until nearly nightfall, Google has posted its Summer Solstice doodle on its U.S. homepage to observe the first day of summer and longest day of the year. This year, Google’s Summer Solstice doodle had something extra to mark beyond the changing of seasons. For the first time since 1967, the Summer Solstice coincides with […]

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Three New Ways to Reach Pinterest’s Audience

June 21, 2016
Three New Ways to Reach Pinterest’s Audience

Up until now, Pinterest ad targeting has been super basic. You’ve been limited to options like location, language, device, and gender. But Pinterest advertising is about to get some much-needed features that have been available on Google, Facebook, and Twitter for quite some time. By the end of this month, advertisers will have three new […]

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Google Adwords “Ad” Colour Is Now Updated With Green

June 17, 2016
Google Adwords “Ad” Colour Is Now Updated With Green

If you have been seeing more green lately with respect to Google AdWords, and we don’t just mean monetarily, it’s not just you. Google has changed the colors of its ad tags to the color green. This replaces the color yellow of the previous “Ad” tags. Google is no stranger to testing various colors of […]

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LI Latest APP Brings Youngs In Social Network For Jobs

June 16, 2016
LI Latest APP Brings Youngs In Social Network For Jobs

LinkedIn has released an app that has the potential to bring in more young people to its social network. The new app, appropriately titled LinkedIn Students, is made specifically for helping college students in their efforts to find jobs after graduation. The app assists students with everything from creating a profile, finding their career path, […]

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Webcast Benchmarks Report 2016

June 15, 2016
Webcast Benchmarks Report 2016

Webinars have become the single most important marketing tool to generate leads and drive new business. But are you happy with the performance of your webinars? A few best practices can make the difference between a huge success and a waste of time and resources​​. Date: 6/16/2016 12:00 PM CST Presented by: American Marketing Association […]

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PPC Important Tips For Online Retail

June 13, 2016
PPC Important Tips For Online Retail

With the share of digital ad spend at 29.9% in 2015 and expected to increase to 39.3% in 2019* the digital advertising marketplace is becoming increasingly competitive for ecommerce retailers. With this in mind, optimising paid search should be a priority for all retail marketers in 2016. Let’s take a look at some of the […]

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Twitter Will Not Included Names, Images and Urls

June 10, 2016
Twitter Will Not Included Names, Images and Urls

Twitter officially announced May 24 that @names will also not be included in the character count. You also don’t have to add a period before usernames for them to be seen in followers’ feeds. The days of forcing abbreviations so you can fit your text and a photo under Twitter’s 140-character limit will soon be […]

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